July 30, 2024
By Alex Developer

5 Creative Ways to Display Customer Testimonials (with Examples)

Boring testimonials get ignored. Discover 5 creative, scroll-stopping ways to display your customer feedback and turn it into your most powerful marketing asset.

5 Creative Ways to Display Customer Testimonials (with Examples)

You've collected great feedback from your customers. Now what? Just dropping it as plain text on your website is a recipe for it to be ignored. To make your testimonials work, they need to be visually engaging and contextually relevant. For a deeper dive on why this works, see our guide on how to use social proof to increase conversions.

Here are 5 creative ways to display customer testimonials that will stop the scroll and build trust with potential customers.

1. The Classic Quote Card

Simple, timeless, and effective. The key to making a quote card work is in the design. Don't just use a generic font on a white background.

  • Typography is Key: Use a bold, attention-grabbing font for the quote itself.
  • Branding: Incorporate your brand colors and logo subtly.
  • Visual Hierarchy: Make the customer's name and title clear, but secondary to the testimonial text.

A well-designed quote card is perfect for sharing on platforms like LinkedIn or in blog posts.

2. The "Real-World" Chat Bubble

People are accustomed to seeing conversations in chat bubbles. This format feels authentic, personal, and highly credible. It's like getting a peek into a private recommendation.

This works exceptionally well for feedback you've received through DMs, text messages, or Slack communities (with permission, of course). It makes the praise feel organic and unprompted.

3. The Platform-Native Social Media Post

Why tell people you got a great tweet when you can show them? By recreating the testimonial in a template that perfectly mimics the UI of Twitter, Facebook, or Instagram, you add a layer of authenticity.

Viewers instantly recognize the format, making the content feel familiar and trustworthy. It's social proof in its most natural habitat.

4. The Star-Rated Review

For product or service reviews, nothing beats the clarity of a star rating. We're all trained to recognize a 5-star review as a sign of quality.

Combine a visual 5-star rating with the customer's feedback to provide both a quick visual cue and the detailed reasoning behind the high score. This is perfect for Google Review or Yelp-style testimonials.

5. The Bold Statement Graphic

Sometimes, you need to make a big impact. Take the single most powerful line from a testimonial and make it the hero of your graphic.

  • Minimal Text: Use only the most impactful phrase.
  • Strong Visuals: Use a bold background, your brand colors, and clean typography.
  • Clear Attribution: Make sure it's still clear who said it.

This style is perfect for Instagram feeds and ads where you have seconds to capture attention. It's less about the details and more about landing a single, powerful message of trust.

Ready to create your own? Try PostWorthy for free.